Hints & Tips

Heard this before? With our agency, every property has a video tour, floorplan, professional photography, email marketing, and exposure on the portals – no one cares, and here is why…

Mark Burgess, CEO of Iceberg Digital has written 2 best-selling business books, is regularly invited to speak at events and on TV and has built a multi million pound business with no sales team. In this article he talks about one of the major issues that he feels effects how profitable your estate agency is.

Most people love the idea of innovation, so why will the new age of estate agency be so disturbing for many of us in our industry?

Why Smart Lifecycle Systems are as big for Estate & Letting Agency as Smart phones were for the mobile phone industry. But what are they and will you still need your CRM?

The much anticipated Lifesycle 2 is due to land in spring 2021 at a new price point but there are still a few days left to sign up to Lifesycle 1, lock in the price and save 1000’s. Find out how to make sure you don’t lose out…

Some simple mistakes that lots of people make when trying to reach new contacts when pushing out content on Social Media.

Over the past 30 years all kinds of new jobs have appeared that never used to exist, in fact even entire industries have materialised. But the job roles in an estate agency organisation have remained largely the same but all that is about to change...

In this video you can find out not only how to make creating content easier and more consistent but how to make that content both meaningful and useful in order to offer value to the reader/viewer but to also highlight your business.

In 2020 Mark Burgess wrote a best selling book called the Estate Agency Revolution (Find it here on Amazon) and in that book he looked at how industries around the world have transformed and what it means for estate agency. In this short video he explains why the traditional 'CRM' in Estate Agency is dead.